A connected approach to modern media buying.
We built @curate because media buying had become too complicated. We’re building what we believe a modern media company should look like in 2026: connected, intelligent and designed entirely around outcomes.
70%
More media efficiency
80%
Faster from brief to live.
70%
Spend moved - outcome-led Deal IDs.
We've built some pretty smart tech.
Behind every great campaign is some seriously clever tech.
Wanda
Meet Wanda, our AI planning agent.
​
Wanda helps our team turn your brief into an outcome-led media strategy in seconds, combining AI-powered planning with forecasting and media expertise.
​
You simply define the objective. Wanda helps us build the smartest route to achieving it.
Aardvark
Meet Aardvark, our connected media platform.
​
Aardvark powers everything we do behind the scenes, connecting planning, activation, optimisation and reporting.
​
You don’t need to learn another platform. Our experts manage everything for you, while Aardvark keeps every campaign running smoothly in the background.
One connected loop.
From brief to outcome.
01.
You define the objective
Whether that’s ROAS, attention, reach, conversions or efficiency, we start by agreeing exactly what success looks like.
02.
Wanda builds the strategy
Your brief becomes an AI-powered media strategy, designed around the outcome you’re trying to achieve.
03.
Aardvark delivers the campaign
Campaigns are activated, managed and continuously optimised across display, video, audio and CTV.
04.
We measure what matters
Performance is measured against the objectives you set, with clear reporting that explains what worked and why.
05.
Every campaign gets smarter
Every campaign feeds new insights into the next, helping improve planning, optimisation and performance over time.
What makes @curate different?
Most businesses specialise in one part of programmatic. Some provide technology. Others provide inventory. Others focus on optimisation.
We’ve built a solution that brings those capabilities together around one thing: delivering better outcomes.
Our clients don’t have to coordinate multiple vendors or become experts in another platform.
They work with one experienced team supported by technology we’ve built ourselves. That means less operational complexity, smarter buying decisions and more time spent focusing on performance rather than process.
What you get:
Fully managed programmatic across display, video, audio and CTV.
​
AI-assisted campaign planning and optimisation.
​
Outcome-led Deal IDs built around your KPI.
​
Continuous optimisation throughout the campaign.
​
Clear reporting and actionable insights.
​
Better media decisions with less operational complexity.