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Why Your Deal ID Might be Ghosting You, and What to Do About It.
You’ve got curated deals from us live in your DSP. But something’s not quite clicking like it did when our eyes first met. Fewer bids. Dodgy delivery. Impressions drying up faster than a suburban British lawn during a six-week rain drought. Let's explore why.

Rhys Denny
Aug 11


Transparency, literally.
As the conversation around adtech tax gains momentum, so too does scrutiny of the hidden incentives shaping the programmatic ecosystem.
Rhys Denny
Mar 19


Time is of the Essence: Introducing Time as a Service (TaaS)
Imagine a world where the complexities of media buying are simplified to the point where time is no longer a barrier to success.

Rhys Denny
Feb 26


I Give It A Year
The saying "don't be good, be lucky” was rattling around our heads a lot this past year, as the opportunity we saw in the market very quick

Rhys Denny
Feb 4


2024: The Year Curation and Wheelbarrows Took Center Stage (well, for some of us)
It’s fair to say that 2024 has been a whirlwind; Paris gave us an unforgettable (and slightly soggy) Olympics, Netflix’s TV adaptation of Th

Rhys Denny
Dec 19, 2024
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