Empowering Fractional Workers with Accessible Media Buying

The pressure for profitability — and the resulting headcount optimisation sweeping across our dear industry — has given rise to a powerful new force: fractional workers. These are highly talented, deeply connected professionals looking to supplement their income through flexible, freelance-style opportunities.

One of @curate’s standout offerings in this new era of self-employment? A media buying platform that’s not only accessible but actually designed for everyone — thanks to a low, fixed, pay-to-play CPM. This democratisation of media buying removes traditional barriers like sky-high setup costs or punishing minimum spend thresholds, giving fractional media buyers a genuine way in.

For those eager to run their own media buying business — or simply curious to explore new opportunities with their network — @curate is the ideal launchpad.

With access to multiple SSPs and none of the typical upfront investment, media buyers can shape strategies around client needs, boosting both earning potential and campaign ROI.

The Virtual Time Machine: Streamlining Media Buying

What really sets @curate apart? It’s not just about outsourced media buying — it’s about transforming the entire experience.

When you’re a fractional worker, time is your currency. That’s why our platform works like a virtual Time Machine, eliminating hours of manual legwork and giving you back time to focus on the good stuff — like winning new clients, scaling your offering, or simply making space for better work-life balance.

In an industry where agility and adaptability are everything, cutting down admin and boosting efficiency is a game-changer. As more talented individuals navigate the path of building a business, managing costs, and leaning into their networks, @curate becomes the ultimate sidekick — revolutionising how media buying works and unlocking the full potential of your expertise.

If any of this strikes a chord, let’s grab a coffee. I’d love to show you what’s possible.