As the conversation around adtech tax gains momentum, so too does scrutiny of the hidden incentives shaping the programmatic ecosystem.

Imagine a world where the complexities of media buying are simplified to the point where time is no longer a barrier to success.

Imagine a company that curates the actual placements these incredibly valuable audiences are found within.

The saying "don't be good, be lucky” was rattling around our heads a lot this past year, as the opportunity we saw in the market very quick

It’s fair to say that 2024 has been a whirlwind; Paris gave us an unforgettable (and slightly soggy) Olympics, Netflix’s TV adaptation of Th